NDDB has developed “Dairy Surveyor” – a GIS-enabled application

While delivering the keynote address at NDDB’s webinar on “Dairy Surveyor – Taking Technology to the Dairy Network” on 15 March 2021, Ms Varsha Joshi, Joint Secretary (Cattle & Dairy Development), Department of Animal Husbandry & Dairying (Ministry of Fisheries, Animal Husbandry & Dairying), Govt of India and Chairman, NDDB said that in line with the Govt of India’s vision of Digital India, NDDB has developed “Dairy Surveyor” – a GIS-enabled android application for the benefit of dairy cooperatives and producers-owned organisations.

Senior officials from NDDB, Jharkhand Milk Federation, MP State Cooperative Dairy Federation Ltd and DRMU, Barauni (Bihar) shared their experiences on features/utility of this app, infrastructural mapping, monitoring & survey and procurement & marketing aspects in the webinar. The webinar linked 132 CEOs/Senior officials from milk federations and unions across India through Google Meet and YouTube.

Ms Joshi conveyed, “Dairy Surveyor application will provide a robust locational database that can be used by the policy makers to formulate or review effective policies & programmes related to the dairy sector.” It can capture “real-time” location-based information to strengthen decision-making. The app is capable of geotagging and mapping infrastructure, real-time tracking of field projects, monitoring milk procurement and sale-related activities. It will bring in transparency and also help in saving time, effort and cost.

Shri Arun Raste, Executive Director, NDDB said that NDDB’s data digitisation drive through the app will set benchmarks and Dairy Board’s efforts will certainly encourage dairy institutions to adopt and increase usage of digital platforms. He said that such an app will definitely encourage our dairy fraternity to become more aware and gradually shift towards digital economy.

Shri Sudhir Kumar Singh, MD, JMF, Ranchi elaborated on Dairy Surveyor’s utility features in marketing operations. He said that this app is useful at planning stage to expand marketing coverage, monitor performance and increase market share. Shri Sunil Ranjan Mishra, MD, DRMU, Barauni highlighted the app’s utility in procurement operations. Shri Aseem Nigam, AGM, MPCDF, Bhopal shared his views on the app’s efficacy in infrastructure mapping.

NDDB is constantly working to ensure information sharing and get a diverse set of experts on digital platforms to delve on developments in dairy sector.