China Cracks Down on “Fake Experts” Online

China has introduced a sweeping new rule: any social-media influencer discussing major topics like medicine, finance, education or law must now hold a bona-fide qualification — such as a university degree, professional licence or recognised certification. Platforms must verify credentials and display disclaimers; violations can lead to account suspensions and fines up to ¥100,000 (~US $14,000).

The rule is the world’s strictest attempt yet to curb “fakefluencer” content that misleads millions. The Cyberspace Administration of China (CAC) says this will protect public trust and reduce misinformation. At the same time, critics warn the policy could suppress speech and limit genuine commentary.

Industry Insight:
For India’s dairy sector — and wider food communications space — this is a cautionary tale. When social media claims (about health, testing, food safety) go unchecked, they can damage entire value-chains. As you build your weekly bulletin or digital outreach, the message is clear: credibility cannot be optional. Every claim about product safety, quality or testing (be it paneer, milk powders or feed) must be backed by credentials, labs and documented evidence — otherwise you risk losing public trust.

Source : Dairynews7x7 Nov 1st 2025 Indian Today