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Branded Atta is a Rs 15000-17000 Crore category in Indian FMCG market. It is dominated by large players like ITC , Godrej, Adani apart from large number of local brands. The competition is immense and...Read More
Coco Cola India launched spiced buttermilk Vio as part of its region specific strategy . Buttermilk is a very popular Indian fermented milk product. It s spiced and flavored as per the regional prefer...Read More
This news is an excerpt from a recent strategy document by TV Mohandas Pai and Nisha Holla and is focused on livestock and dairy sector only. Studying trends of Gross value add in agriculture is very...Read More
